Get to know the Google Hummingbird Algorithm: Impact and Functions

Google does have a lot of algorithms to improve quality website that appears in the search engine. A few days ago we discussed about Google Panda and Google Penguin.

Well, this time we will introduce you to an algorithm that is no less popular with algorithms Google other. Google Hummingbird is an algorithm Google very familiar. To get to know him more closely, let’s just look at the explanation.

Get to know the Google Hummingbird Algorithm

Google Hummingbird Algorithm

Google Hummingbird is an algorithm Google which was launched on September 27, 2013, to be exact on the anniversary Google the 15th. Algorithm Google Hummingbird expected to be able to interact with users more “Humanand of course more friendly.

This algorithm is already in use Google on August 30, 2013. Name Hummingbird itself is taken from the name of the bird species, if in Indonesia it is usually called hummingbird. It’s not just a name, Google Hummingbird also has the meaning of the word Hummingbird the.

Meaning of Hummingbird it is fast and precise, which means the algorithm Google Hummingbird more precise in displaying search results. Hummingbird Algorithm very focused on each word in query.

Google Hummingbird will make sure all the words in query and with its meaning. With algorithm Google Hummingbird, Google will understand what the user wants when using a search engine.

The Impact Of Google Hummingbird

Same as algorithm Google other, Google Hummingbird also has an impact on website who don’t want to follow the rules of Google. This algorithm is updates from Google Panda and Google Penguins, then almost the same effect will certainly apply as well.

1. The Impact of Google Hummingbird on SEO

Impact on SEO

We algorithm Google Hummingbird launched, many think that “SEO is Dead” and it doesn’t happen anymore. But Google said otherwise, that there is nothing new from SEO what owners need to worry about website.

As long as your content is original and quality content, then you don’t need to worry and what you need to remember is the algorithm Google Hummingbird have better search results.

2. Impact on Traffic Website

Impact on Website Traffic

Decrease traffic has become a frightening specter with the presence of this new algorithm. Can be website traffic you decline with emergence Google Hummingbird, but you don’t have to worry if the quality of the content you create is original.

Make content that is truly from yourself, it will avoid you from all the penalties that exist in the algorithm Google.

How to Avoid Google Hummingbird Penalties

After we know the impact of si Google Hummingbird, then you will surely be wondering how to avoid punishment from si Google Hummingbird. We will tell you how to deal with it.

1. Use Long Tail Keywords

Use Long Tail Keywords

Google Hummingbird very concerned with relevance, so if you have the keyword “Cheap Samsung Cellphones“, not necessarily you get a good position for “Best Cheapest Samsung HP Price 2 Million”.

But if you enter the keyword “Best Cheapest Samsung HP“, then it is more likely to get a good position on search engines Google. So how? please practice it yourself.

2. Make Articles “Long and Deep”

Make Long and Deep Articles

Try to make an article that is really from your own thoughts, it’s okay to look for references from website others so as not to misrepresent the information. Articles that original is an article that people will absolutely love Google.

An informative article will certainly explain all the important info for its readers. The long and deep article here is an article that explains in detail the info you wrote in the article and is not just small talk.

3. Pay attention to on-page SEO

Pay attention to on-page SEO

Well, this is also very important to deal with the Google Hummingbird. You have to pay attention to the content of your article, don’t use it too much Bold and italic excessively, because it also greatly affects the quality of your articles.

Using repetition keywords to improve your articles must also be very concerned. Don’t you use too much keywords in the article, because it will make the article you create a keyword stuffing so that Google will take it as spam.

4. Choose a Trusted Backlink

Pay attention to the selection of backlinks

In making the selection backlinks You have to make sure it’s legal first, because it’s not necessarily backlinks what you choose is really relevant to the article you made, even if it’s from website famous though.

Pay attention too anchor texther, not just choosing backlinks relevant to be safe from Google Hummingbird. You better use ancor text shaped like website name or website address you to avoid Google hummingbird punishment.

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